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Plan the business in its totality by recognizing that both customer lifecycles and inventory lifecycles have extended beyond the initial sale.

Insert a higher-level process and point of control above disparate legacy processes that can now achieve a global optimum, balancing financial and qualitative targets.

Acknowledge the impact of returns and embracing the return transaction as an important experience, making returns an integral step in the customer experience.

Enhance distribution by anticipating future stock disposition, e.g., returns, and available to promise at store level.

Reduce costs by directing returns to appropriate locations and engage the customer without the burden of revenue sharing models.